Publications

Content with Tipo de contenido Blog .

Content with Tipo de contenido Blog .

WE BUILD: digital wallets for the European identity of the future

WE BUILD: digital wallets for the European identity of the future

WE BUILD is a European project in which Izertis is participating and which aims to make the definitive leap towards a full digital identity for European companies and citizens.

David Santos David Santos| 5 of February of 2026
Marketing in the age of AI: a new responsibility

Marketing in the age of AI: a new responsibility

With the emergence of AI, consultancy is being forced to rethink how it supports organisations in the marketing and communication sectors.

Luisa Cáceres Luisa Cáceres| 26 of January of 2026
Decision Intelligence: the new engine of competitiveness

Decision Intelligence: the new engine of competitiveness

Decision Intelligence (DI) is establishing itself as one of the fundamental pillars for dealing with growing organisational complexity. In 2026, it ceases to be an emerging concept and consolidates itself as a critical factor for competitiveness, driven by three central trends.

Rui Duarte Rui Duarte| 22 of January of 2026
Data, AI and business: key challenges and the consultant’s new role

Data, AI and business: key challenges and the consultant’s new role

The use of data in Artificial Intelligence presents key challenges that go beyond technology, such as data quality and representativeness, privacy, algorithmic bias, scalability, governance and security. In this context, the role of the consultant is essential.

Nuno Nogueira Nuno Nogueira| 12 of January of 2026
Atlassian: turning the end-of-life of Data Center into a strategic advantage

Atlassian: turning the end-of-life of Data Center into a strategic advantage

For years, Atlassian Data Center has been the natural choice for organisations needing control, scalability and on-premise or self-managed deployments. But the end-of-life moment of Data Center has arrived, from 2026 Atlassian will not deploy new solution functionalities.

23 of December of 2025
Digital asset management: the driver of operational efficiency in industry

Digital asset management: the driver of operational efficiency in industry

Digital asset management, driven by platforms such as HxGN EAM and its AI assistant, enables the optimisation of maintenance, cost reduction, and improved asset availability through real-time data and digital twins.

Marta Leitão Marta Leitão| 17 of December of 2025
Efficient IT Support: optimise your Ticketing with best practices

Efficient IT Support: optimise your Ticketing with best practices

A clear and disciplined ticket management process improves visibility, speeds up resolution, defines responsibilities, and prevents inefficiencies, creating more predictable and quality-oriented support.

Rui Duarte Rui Duarte| 2 of December of 2025
From infrastructure to patient: the new era of healthcare cybersecurity

From infrastructure to patient: the new era of healthcare cybersecurity

Cybersecurity in the healthcare sector has evolved rapidly. What began as an effort to protect critical infrastructure has evolved into a more complex model, where information, services and, above all, people are at the centre of the strategy.

Manuel Estévez Manuel Estévez| 25 of November of 2025
The silent cost of manual workflows in wealth management

The silent cost of manual workflows in wealth management

Organisations that continue to operate with manual processes face delays, high costs and compliance risks, making the adoption of hyperautomation essential to streamline operations, reduce expenses and free staff to focus on higher-value tasks.

Alena Paturaud Alena Paturaud| 20 of November of 2025